WHAT IS WOBA?
Women on Boards Adria (WOBA) is a regional non for profit initiative founded with the purpose to increase gender diversity in executive and non-executive leadership. It is an umbrella association for the promotion of gender equality at the decision-making level. We work with businesses, governments, and international institutions to promote greater gender diversity at the Board and C-Suite level of public-interest companies in the Adria region.
OUR MISSION
At WOBA, we strongly believe that talent and ambition are equally distributed among individuals of all genders. We advocate for corresponding equal opportunities for men and women in senior positions. There is a clear business case for it. Studies show that diverse and inclusive teams outperform homogeneous teams.
Unfortunately, our region continues to lag in addressing gender inequalities in the business environment, which represents an untapped opportunity. By increasing the representation of women in leadership roles, companies can expect to see enhanced financial performance, as well as improvements in non-financial aspects such as reputation, investor perceptions, and stakeholder engagement.
Wouldn’t that be a smart thing to do? Our mission is to break down barriers to boardroom entry for women and accelerate the pace at which they ascend to senior management positions in the Adria region.
OUR VISION
Our goal is to contribute to an increase in representation of women in Boardrooms and executive positions of companies in the region, meeting the EU requirements stemming from the European Women on Boards Directive.
WOBA will address the gender gaps in business leadership by:
Raising the Voice
Addressing broader issues which affect gender inequality in business and empowering women in their educational and business endeavors.
Network of Women
Building a leadership network and providing candidates for board and leadership positions, highly diverse across demographics and professional disciplines.
Alignment with Regulations
Working with businesses, NGOs and governments to promote greater gender diversity and inclusion at all levels and align gender policies in the region with the EU.
WHAT WE DO
WOBA will focus on the following types of action:
Watch a significant moment unfold at the ESG Summit Western Balkans 2023 in Porto Montenegro: the announcement of the WOBA initiative and inauguration of the WOBA Pledge – Gender Diverse Panels for Inclusive Discussions.